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Author Ad School
Start Here: Ad School Orientation and Info
Author Ad School Orientation (January 2023) (55:54)
Author Ad School Official Calendar
Searchable Directory For Author Ad School
January 2023: 5-Day Author Ad Profit Challenge
Prep Work: How to Set Up Your Amazon Ad Account and Target Every Book in Your Genre (52:02)
Video #1: How to Track Sales From Your Amazon Ads, Write Powerful Hooks, and Create the Easiest Ad (46:26)
Video #2: How to Read the Amazon Ad Dashboard, Target Specific Books, and Tighten Up Your Ad Copy (57:36)
Video #3: How to Research More Targets for Your Amazon Ads and End Your Ad Copy with a Bang (53:41)
Video #4: How to Tell if your Amazon Ads are Working, What To Do If They Aren't, and Editing Your B- Ad Copy to an A+ (45:34)
Video #5: Understanding the Importance of Conversion Rate and the Power of an Optimized Sales Page (50:18)
Live Q&As (310:13)
Advanced Amazon Advertising Webinar (248:16)
Your Next 30 Days With Amazon Ads Webinar (88:13)
The After Challenge Accelerator
Accelerator Video #1a (5:08)
Accelerator Video #1b (6:00)
Accelerator Video #2 (8:45)
Accelerator Video #3 (3:40)
Accelerator Video #4 (6:28)
Authors Learn Live
Monday Mojo Replays
Beyond the Book Replays
Adz with Caz Replays
Marketing Sprint Replays
Weekend 101 Replays
Late Night ABC Replays
Authors Learn Live Host's Panel - October 20, 2022 (61:26)
Author Ad School Modules 1-4 (Series Success Challenge)
Module #1 (Series Success Challenge) (107:43)
Module #2 (Series Success Challenge) (131:52)
Module #3 (Series Success Challenge) (137:38)
Module #4 (Series Success Challenge) (150:56)
Ad School Workshops
Find Your Superfans Class (202:05)
Wake Up Your Sleepy Ads Class (189:13)
Improving Your Conversion Rate, Part 1 (181:31)
Improving Your Conversion Rate, Part 2 (173:00)
Bootstrap Your Books Workshop - March 2022 (101:37)
Bootstrapping Your Amazon Ads Workshop - September 20, 2022 (102:08)
Cover Therapy Workshops
Cover Therapy Workshop - February 2023 (189:11)
Cover Therapy Workshop - November 2022 (122:09)
Cover Therapy Workshop - August 2022 (122:56)
Cover Therapy Workshop - May 2022 (132:43)
Cover Therapy Workshop - February 2022 (107:37)
Cover Therapy Workshop - November 5, 2021 (125:52)
Cover Therapy Workshop - August 2021 (198:09)
Better Keywords for Better Ads
Better Keywords for Better Ads, Part 1 (21:15)
Better Keywords for Better Ads, Part 2 (26:01)
Better Keywords for Better Ads, Part 3 (51:14)
Keywords Q&A on February 14, 2023 (80:28)
Data Analysis
Data Analysis, Part 1 (38:39)
Data Analysis, Part 2 (31:15)
Data Analysis, Part 3 (44:25)
Data Analysis, Part 4 (46:37)
Data Analysis, Part 5 (40:53)
Data Analysis Q&A: March 21, 2023 (83:16)
Ad School Bonuses
How to Attract Your First 500 Email Subscribers (121:33)
Six-Figure Author Panel (83:41)
International Ad Challenge Workshop (103:39)
KU Tracking Mastery Workshop (106:22)
5 Mistakes Authors Make on Book Descriptions (And How to Fix Them) (137:40)
40 Ads in 50 Minutes: An Amazon Ad Speed Run (56:57)
The Amazon Ad Scaling Challenge 2022
Introduction: What is Scaling and What is Scaling Not? (7:34)
Step 1: Max Bid Spreadsheet (17:12)
Step 2: Choose the Book(s) (Pillars) (27:37)
Step 3: Scaling the Auto Ad (23:49)
Step 4: Evaluate Your Other Ads for Opportunities (29:41)
Step 5: Double Down on Your Success (40:06)
Step 6: Hyperfocused & 2nd Generation (43:38)
Step 7: Budget Slamming (& Portfolio Slamming) (25:34)
Step 8: Beyond Month One (39:56)
Step 9: Rinse and Selectively Repeat (19:10)
Maximum Bid Sheet Walkthrough with Simon Goodson
Walkthrough Video #1 (5:43)
Walkthrough Video #2 (7:59)
Walkthrough Video #3 (9:38)
Walkthrough Video #4 (7:06)
Walkthrough Video #5 (13:48)
Experiments in High Profit Advertising
February vs. March: 2x+ Increase (38:13)
How a Loss Turns into 154% Profit (39:44)
Office Hours Replays
Ask Us Anything - December 20, 2022 (100:01)
Breakout Rooms of Fun - November 22, 2022 (263:53)
Breakout Rooms of Fun - August 23, 2022 (293:11)
Breakout Rooms of Fun - May 24, 2022 (291:29)
Breakout Rooms of Fun - February 22, 2022 (264:56)
Breakout Rooms of Fun - December 1, 2021 (234:16)
Conversion Rate Office Hours - September 22, 2021 (128:26)
Breakout Rooms of Fun - August 25, 2021 (323:03)
Breakout Rooms of Fun - May 26, 2021 (317:11)
Office Hours of Fun - Main Room Friday, March 12, 2021 (119:20)
Office Hours of Fun - Covers Room Friday, March 12, 2021 (102:07)
Live Coaching Sessions
Live Coaching Sessions: December 27, 2022 (110:52)
Live Coaching Sessions: September 27, 2022 (117:04)
Live Coaching Sessions: March 29, 2022 (121:39)
Live Coaching Sessions: December 29, 2021 (126:34)
Live Coaching Sessions: September 28, 2021 (125:46)
Author Ad School Legacy Vault
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Live Coaching Sessions: December 29, 2021
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