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Book Description Mastery (Professional)
Crash Course for New Authors
Session 1 (7:29)
Session 2 (15:15)
Session 3 (21:19)
Session 4 (18:00)
Session 5 (52:04)
Module 1: Networking for Authors
Intro to Networking (9:01)
How Networking Can Jumpstart Your Career (21:37)
Examples of Networking (23:19)
Module 2: Setting Up Your Email List
Intro to List Building (12:09)
Long-Term Email Marketing Goals (17:56)
How to Write Your Lead Magnet (13:44)
Simple Email Setup (13:59)
Grow Your List With Facebook Ads (20:52)
Grow Your List With Paid Services (14:04)
Module 3: How to Write Emails to Readers
Intro to Email Writing (6:57)
How to Write Email Subject Lines (15:45)
How to Apply the Personal Email System (18:54)
Email Examples (28:48)
How to Use Your Street Team (12:21)
Writing Emails Beyond Your Sequence (11:58)
Module 4: How to Write Headlines
Intro to Headlines (11:14)
How to Write a Strong Hook (23:32)
Examples of Headlines (29:57)
Module 5: How to Write Book Descriptions
Intro to Book Descriptions (9:02)
How to Write Book Descriptions for Fiction (33:43)
Module 5, Session 3- How to Edit Book Descriptions For Fiction (25:31)
Examples of Fiction Book Descriptions (38:55)
How to Write Book Descriptions for Nonfiction (22:15)
How to Edit Book Descriptions for Nonfiction (21:00)
Examples of Nonfiction Book Descriptions (33:29)
How to Repurpose Your Book Description (15:11)
Module 6: How to Grow Your Author Career
Intro to Expanding Your Career (6:26)
How to Write and Test Ads (21:12)
How to Gather More Amazon Reviewers (23:36)
How to Organize Joint Promotions (24:36)
How to Lead a Balanced Author Career (33:56)
Author Grad School
Interview with Chris Fox
Interview with Adam Croft
Interview with Michael Anderle
Interview with Lindsay Buroker
Interview with Steve Scott
Interview with Derek Murphy
Interview with Joanna Penn
Interview with Lee Dignam
Interview with Honoree Corder
Interview with Mark Dawson
Interview with Nick Stephenson
How to Lead a Balanced Author Career
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