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Author Ad School: Plus
Start Here: Ad School Orientation and Info
Author Ad School Orientation (January 2024) (53:34)
Author Ad School Plus Events Calendar
Searchable Directory For Author Ad School
April 2024: 5-Day Author Ad Profit Challenge
Video 0: How to Log Into Your Account, Set Up Your Dashboard, and Create the Easiest Amazon Ad (40:09)
Video 1: How to Read the Ad Dashboard and Running Ads to Your Entire Genre (46:10)
Video 2: How To Target Specific Books and Phrases with Ads, Tracked Sales, and Optimizing Your 7 KDP Keywords (49:21)
Video 3: How to Research Ad Targets and Write a Stronger Hook for Your Book (40:08)
Video 4: Calculating Ad Profit and How to Reach $100+ per Month in Royalties (32:33)
Video 5: How To Figure Out Conversion Rate and Improve Your Book’s Profitability (50:46)
Live Q&A Replays (319:26)
Advanced Amazon Advertising Webinar (117:59)
January 2024: 5-Day Author Ad Profit Challenge
Video 0: How to Log Into Your Account, Set Up Your Dashboard, and Create the Easiest Amazon Ad (47:33)
Video 1: How to Read the Ad Dashboard and Running Ads to Your Entire Genre (46:10)
Video 2: How To Target Specific Books and Phrases with Ads, Tracked Sales, and Optimizing Your 7 KDP Keywords (49:21)
Video 3: How to Research Ad Targets and Write a Stronger Hook for Your Book (40:06)
Video 4: Calculating Ad Profit and How to Reach $100+ per Month in Royalties (32:17)
Video 5: How To Figure Out Conversion Rate and Improve Your Book’s Profitability (51:49)
Live Q&A Replays (310:16)
Advanced Amazon Advertising Webinar (125:49)
Your Next 30 Days with Amazon Ads (94:08)
After Challenge Accelerator
After Challenge Accelerator (Watch This After the Challenge) (4:20)
Authors Learn Live
Monday Mojo Replays
Beyond the Book Replays
Data Detective Club Replays
Marketing Sprint Replays
Weekend Wrap-Up Replays
Authors Learn Live Host's Panel - October 20, 2022 (61:26)
Author Ad School Modules 1-4 (Series Success Challenge)
Module #1 (Series Success Challenge) (35:04)
Module #2 (Series Success Challenge) (55:31)
Module #3 (Series Success Challenge) (57:56)
Module #4 (Series Success Challenge) (57:32)
Series Success Challenge Live Q&A: November 2023 (197:30)
Series Success Challenge Live Q&A: February 2024 (207:33)
Classes & Workshops (Ad School Accelerator)
Find Your Superfans Class (80:23)
Superfans Q&A (119:12)
Cover Therapy (130:03)
Wake Up Your Sleepy Ads Class (84:31)
Sleepy Ads Q&A (168:00)
Improving Your Conversion Rate, Part 1 (119:16)
Improving Your Conversion Rate, Part 2 (109:26)
Conversion Rate Q&A (158:17)
International Ads with Scarlett & Chez (85:17)
International Ads Q&A (47:53)
Getting it Right the Second Time - A Book Description Webinar (109:06)
Bootstrap Your Books Workshop (101:37)
Bootstrapping Your Amazon Ads Workshop (102:08)
Ad School Homecoming (55:55)
Better Keywords for Better Ads
Better Keywords for Better Ads, Part 1 (21:15)
Better Keywords for Better Ads, Part 2 (26:01)
Better Keywords for Better Ads, Part 3 (51:14)
Better Keywords Q&A (103:54)
Doubling Down with Data
Data Analysis, Part 1 (38:39)
Data Analysis, Part 2 (31:15)
Data Analysis, Part 3 (44:25)
Data Analysis, Part 4 (46:37)
Data Analysis, Part 5 (40:53)
Data Analysis Q&A (77:06)
Genre Guilds
Genre Guild: Cozy Mystery (390:05)
Genre Guild: Romance (340:59)
Genre Guild: Fantasy (288:29)
Genre Guild: Mystery, Thriller, Suspense (261:41)
Genre Guild: Non-Fiction (243:10)
The Amazon Ad Scaling Challenge 2022
Introduction: What is Scaling and What is Scaling Not? (7:34)
Step 1: Max Bid Spreadsheet (17:12)
Step 2: Choose the Book(s) (Pillars) (27:37)
Step 3: Scaling the Auto Ad (23:49)
Step 4: Evaluate Your Other Ads for Opportunities (29:41)
Step 5: Double Down on Your Success (40:06)
Step 6: Hyperfocused & 2nd Generation (43:38)
Step 7: Budget Slamming (& Portfolio Slamming) (25:34)
Step 8: Beyond Month One (39:56)
Step 9: Rinse and Selectively Repeat (19:10)
Maximum Bid Sheet Walkthrough with Simon Goodson
Walkthrough Video #1 (5:43)
Walkthrough Video #2 (7:59)
Walkthrough Video #3 (9:38)
Walkthrough Video #4 (7:06)
Walkthrough Video #5 (13:48)
Ad School Bonuses
Six-Figure Author Panel: September 2023 (93:44)
How to Optimize KDP Keywords, Subtitles, and Categories - June 2023 (67:39)
Master the Twists: Write Jaw-Dropping and Addictive Books (107:00)
How to Attract Your First 500 Email Subscribers (121:33)
Six-Figure Author Panel: February 2022 (83:41)
5 Mistakes Authors Make on Book Descriptions (And How to Fix Them) (137:40)
Office Hours Replays
Ask Us Anything - July 11, 2023 (76:36)
Ask Us Anything - June 27, 2023 (91:55)
Ask Us Anything - December 20, 2022 (100:01)
Breakout Rooms of Fun - November 22, 2022 (263:53)
Breakout Rooms of Fun - August 23, 2022 (293:11)
Breakout Rooms of Fun - May 24, 2022 (291:29)
Breakout Rooms of Fun - February 22, 2022 (264:56)
Breakout Rooms of Fun - December 1, 2021 (234:16)
Breakout Rooms of Fun - August 25, 2021 (323:03)
Ad School Testimonials Party (59:15)
Ask Us Anything - April 2024 (110:06)
Live Coaching Sessions
Live Coaching Open House: December 14, 2023 (117:48)
Live Coaching Sessions: September 26, 2023 (82:52)
Live Coaching Sessions: June 15, 2023 (112:44)
Live Coaching Sessions: March 28, 2023 (110:38)
Author Ad School Vault
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5 Mistakes Authors Make on Book Descriptions (And How to Fix Them)
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